10 / Jan 2018

SuperAnt —Official Digital Partner of the 18th APRCE 2017


SuperAnt —Official Digital Partner of the 18th APRCE 2017 Wednesday January 10th, 2018Leave a comment

SuperAnt Malaysia is the Official Digital Partner of the 18th Asia-Pacific Retailers Convention & Exhibition (APRCE).

Held on the 25th until 27th October 2017 at Kuala Lumpur Convention Centre, SuperAnt was on-site to provide fast and convenient digital check-in for 3,000 delegates using the innovative Internet of Things (IoT) solutions. Appointed by the host of APRCE 2017— Malaysia Retailers Association (MRA), SuperAnt also developed the APRCE 2017 event app.

Our Corporate Business Manager, Jenny Thang giving a product presentation to Yang Berhormat Dato’ Seri Hamzah Zainudin, The Minister of Domestic Trade Cooperative and Consumerism of Malaysia & fellow VIP guests at APRCE 2017.

Summit for Transformation, Creativity & Beyond

APRCE is a summit gathering of key players in the retail industry from across the Asia-Pacific region. Visiting delegates came from around the world got to experience seamless QR Code digital scan entry. Visitors to SuperAnt booth got to experience our Live demonstration of people counting & demographic sensor technology. Besides that, delegates got to utilise the APRCE 2017 event mobile app and receive updated event notifications. App users were kept informed about the latest conference scheduling and speakers that spoke about “Transformation, Creativity & Beyond”.

Data is key to any business endeavor, especially now when consumers are more well-informed and technology savvy. Hence, the knowledge of knowing the answers to who, where, when, and why consumers make purchases is essential for malls and retailers to better fulfill customers’ needs. The retail industry is said to be driven by the Asia Pacific region, find out how you can make your digital transformation here.

Mr. Shinobu Washizawa, Deputy President of MRA & Managing Director of AEON presenting a token of appreciation to Ms. Audrey Foo, Senior Digital Manager of SuperAnt Malaysia